Achievement recognised in WOTC New Faces Awards 2021
Debra Charles, Novacroft’s Founder and CEO, has been nominated for the Women of the City (WOTC) New Faces Awards by WOTC’s in-house judges, in the Achievement Award category.
The awards are part of WOTC’s commitment to celebrate women and give a platform to those rarely heard and not often seen. The New Faces Awards are dedicated to the myriad of achievements from everyday women, whilst recognising their positive contributions to the community. The awards are also a celebration of female leadership, honouring inspirational women with an established track record of organisational and personal success.
Harnessing tech to make a difference
An expert in integrating people, processes and technology to help transform organisations to be fit today to thrive tomorrow, Debra is passionate about harnessing technology to make a meaningful impact on society. Today, 32m people use Novacroft’s products and services.
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As a leader, I focus on long-term thinking to ignite short-term actions. I believe in a People-First approach that invests in both people and technology today, to provide clear pathways that enable clients, their customers and our diverse team talent to navigate toward the opportunities and avoid the perils of the Fourth Industrial Revolution. Whilst we’re all on an untrodden path to a new normality, I’ve found that throwing ‘guy-ropes’ to a future time, and uniting people here and now, reduces the anxiety that has increased across nations since the pandemic took hold. As a result, we are making a positive social value impact on our local and global community aligned to the United Nations sustainable development goals.
– Debra Charles, CEO and Founder, Novacroft
In 2018, Debra co-founded The Kindness Movement, which is dedicated to encouraging kindness in school children across the world. Debra believes in leaving a legacy that promotes the softer skills that will be increasingly important differentiators between humans, robots and artificial intelligence systems as we move toward and go beyond 2030.
Debra is a trustee of the Northamptonshire Community Foundation, a Cranfield University Entrepreneur Alumnus of the Year and a member of the University’s Advisory Board. In 2019, Debra was the recipient of an Honorary Doctorate from Cranfield University for her work in shaping UK business.
How to vote
Voting is now open, and will close on Wednesday 1st December 2021.
The New Faces Awards ceremony will be held at the Berkeley Hotel, London, on Wednesday 8th December 2021.
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